The all-new 2010 Toyota 4Runner revealed itself at the Texas State Fair, adding a new Trail grade model for serious off-roading and a light 2.7-liter four-cylinder engine. The longer and wider 4Runner offers an optional …

The Toyota Prius is due to come State side sometime in late May and it’ll cost a little more than I had expected. The base model has been priced at $21,000 … that’s about $1,000 …

Dismal sales figures have led Toyota to take desperate measures. With a 36% drop in December 2008 sales Toyota is hoping cash incentives for customers and dealers will help improve sales.  Jalopnik reports Toyota is …

The 2010 Camry was on display at the Detroit Auto Show and almost nobody took notice. Still, the Toyota Camry is the best-selling passenger car in America for seven years running (11 of the past …

It seems like there’s always been a Toyota Land Cruiser. This unstoppable off-roader has been with us since before the SUV breed was even defined, and if the market for 4×4s ever goes away it …