The world’s number one awesome automaker from the land of the rising sun has decided to use brawns over brains for its Toyota Genuine Motor Oil Media Launch. The new, relaunched oil, is touted to ease engine friction, lubricates engine internals, clean deposits, inhibits corrosion, improves sealing and cools the engine by carrying heat away [...]

[Read more →]

[Jalopnik] It appears that Toyota of Malaysia doesn’t understand the Internet, as they’ve gone ahead and posted an image and specs of the new face-lift of the 2009 Toyota Hilux ahead of the official unveiling. It would also appear that unlike the United States, Asia is a viable market for simple, lightweight, utilitarian trucks.
While it [...]

[Read more →]

As if the Toyota Crown Hybrid was not quiet enough, the engineers at Toyota have made it even quieter. Instead of adding insulation to the cabin, Toyota has adapted a similar technology used in noise cancelling headphones to reduce engine noise.
The company’s Active Noise Control system uses three microphones to monitor the cabin for engine [...]

[Read more →]

A less than stellar reception and plummeting sales have led Lexus to announce there will be nothing to replace the Lexus SC. The SC never really had it that good in the bigger world of sporty Porsches and snobby BMWs. Lexus had initially planned to reinvent the SC, but constant delays and reconsiderations have scrapped [...]

[Read more →]

If you haven’t already figured it out, what you see above is not made in Germany. Or is it? Nope… definitely not. Its the product of German inspiration, Japan sheet metal and Pakistani ingenuity. Yeah you read that right, I said ingenuity.
In a country where Volkswagens are not officially sold and importing one privately can [...]

[Read more →]

A common sense “build what sells” attitude has “forced” Toyota to bring Prius production closer to tree hugging Americans through a new yet-to-be-built-factory in Blue Springs, Mississippi. Slated to open in late 2010, the plant will join two plants already operating in China and Japan. A 2010 date means the plant will kick off production [...]

[Read more →]

Remember the Chevrolet Cavalier? Well, the Cavalier was sold in Japan as the Toyota Cavalier for a few years before dismal sales killed it in 2000. Yeah yeah I know, the GM/Toyota legacy still lives on (Pontiac Vibe / Toyota Matrix), but did you know you can buy a Toyota emblem from a GM dealership? [...]

[Read more →]

Toyota has pretty much dominated the green car market with its Prius Hybrid and it now plans on upping the ante with solar panels on higher end models. The panels, according to Reuters, are Toyota’s way of responding to a “growing demand for green cars.” Don’t get too excited just yet, Toyota has admitted that [...]

[Read more →]