Just like Toyota has the Scion in America and the Dahaitsu in Asia, Honda now has it’s own sub-brand just for China’s bustling car market. Honda will work with it’s Chinese partner, Guangzhou Honda, to create a new division with the name “Li Nian”, meaning “subject” in Chinese. Guangzhou already makes Odyssey minivans, [...]

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Jim Press, in a recent interview with Business Week claimed Toyota received secret and highly controversial funding from the Japanese government for the incredibly popular Toyota Prius hybrid sedan. Toyota though has come out and rejected the claim, going as far to imply that Press is lying about that Prius’s funding came from a [...]

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Rumors are circulating that Toyota plans to almost double its investment in Subaru’s parent company, Fuji Heavy Industries. Toyota already owns 8.7%. The revision of Japanese laws means Toyota could spend 30 billion yen ($294.7 million) to own almost 17% of FHI. Toyota would like to keep its stake in FHI below 20% [...]

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Suzuki has been doing pretty well in the United States recently, infact they’ve had historically high sales in the last two years. Selling almost 100,000 in 2006, and a little bit higher in 2007. But that’s not good enough for Rick Suzuki who is  resigning from his post as company head. Suzuki, 60, is [...]

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Toyota is asking dealerships to up the ante on becoming as green as the cars they sell. Starting as early as next year, Toyota will ask all 3,000 dealers to audit just how environmentally friendly their showrooms are. Toyota will announce in May exactly how dealers can tag along to the new program of [...]

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Lexus is hoping to make India its next big market. The luxury brand plans to target India’s growing high class with an initial offering of the LS 460, LX 470, and RX 350. Lexus is considerably late to game, with brands like Audi, BMW, and Mercedes Benz already well established in the country.
Lexus cars [...]

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What does the world’s richest automaker do with extra dough? Well it makes another shopping mall to sell and promote its cars. Similar to Toyota’s Mega Web, the new mall in Yokohama features the typical assortment of food courts and kiosks. All in all, the mall will showcase more than a hundred cars that [...]

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It has been claimed that Suzuki depends on its Indian Maruti operations to stay afloat, and it makes sense: no where else in the world will you see Suzukis have such a large market share than you will in India. Take a visit to India and the sea of Suzuki scooters, bikes, and cars [...]

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